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VoxVue Brings Innovative Visualization and Modeling Software to Applix TM1 User Community


April 20, 2004. Waltham, MA. – VoxVue Corporation, a leading provider of visual business modeling software announced a partnership agreement with Applix, Inc. (NASDAQ: APLX), a global provider of Business Intelligence (BI) and Business Performance Management (BPM) Solutions.

"VoxVue provides visual, multi-dimension, analytical solutions for businesses wishing to make optimal and timely decisions gaining better insight into their business environment. VoxVue's approach is to blend data at the desktop and combine them to create a visual, interactive, and dynamic business model. Partnering with Applix to leverage TM1’s immediate response capabilities allows us to extend to our joint customers our unique data analysis capabilities," said John Morey, President and CEO of VoxVue. "We see tremendous potential for working together with our clients to provide insightful and useful business intelligence at the desktop."

VoxVue has created the industry’s first desktop software application enabling executive teams to blend their TM1-based data to create insightful business models. Bizscape provides an environment to build and share business models, creating a streamlined path for interacting with business information in an intuitive visual way. The innovative VoxVue platform for model building combines the best of Windows and .Net technologies, embraces open standards and mainstream desktop applications to bridge the gap in blending information for business decision-making. Users of VoxVue’s Bizscape software realize increased program efficiency, accelerated milestones, and improved alignment of corporate goals.
“VoxVue's Bizscape leverage the strengths of TM1's multidimensional business models further enhancing business planners and managers ability to easily understand the data relationships and thus make more informed business decisions,” said David Menninger, vice president, worldwide marketing, Applix. "Bizscape complements TM1 with a unique, best-of-breed approach to 3-D interactive visual models.“

About Applix
Applix (NASDAQ: APLX) is a global provider of Business Intelligence and Business Performance Management software solutions. Based on TM1, these solutions for budgeting, planning, and forecasting enable the continuous management and monitoring of performance across the financial, operational, customer and organizational functions within the enterprise. More than 1,700 customers worldwide use Applix's adaptable, scalable and real-time solutions, delivered by Applix and by a global network of partners, to manage their business performance and respond to the marketplace in real-time. Headquartered in Westborough, MA, Applix maintains offices in four countries in Europe, North America and the Pacific Rim. For more information about Applix, please visit www.applix.com.

About VoxVue Corporation

Founded in early 2002 and headquartered in Waltham, Massachusetts, VoxVue’s innovative approach to improving business modeling and strategy development through visual modeling software is winning acclaim from strategy practitioners within the Global 10K and at leading strategy consultancies worldwide. VoxVue has world-class domain expertise in visualization, analytics and data integration. The talented individuals of VoxVue form a unique team with deep experience in developing and delivering creative software solutions to business users and in leading strategy, operations, finance, and business development initiatives for Global 10K companies.






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